Cologne-based start-up presents a world first at opti: shape.line edge coloring

shape.line edge coloring achieves a perfect symbiosis of aesthetics and visual comfort. The innovative coating for the edge of the lens minimizes annoying reflections and prevents conspicuous white rings. For the first time, it is now possible to match the color of the unavoidable reflections (myopic rings, bright reflective rings) on the edge of the lens to the frame, thereby greatly improving aesthetics, especially for short-sighted people.

The high-quality, durable coating is applied precisely to the edge of the glass using a patented process. It is very durable and can withstand the usual cleaning agents and stresses without any problems. The coating of the edged glass is carried out at Shape Engineering in Cologne; it is not necessary to procure your own equipment, technology and facilities.

There are several advantages for spectacle wearers:

• Functional improvement
  See better by reducing the glare caused by light coupled through the edge of the lens. The edge of the lens is completely coated by the shape.line and thus prevents light from being coupled in via the edge, e.g. at the workplace or when driving at night.
• Aesthetics
  Look better by concealing the raw edge of the lens, the white ring between the optically effective surface and the frame disappears if the color of the coating is chosen to match the frame (especially for myopia).
• Fashion
  Individual design of the lens rim color and thus individualization of the entire frame (especially for myopia), freely selectable color combination with currently 15 colors.

Why edge coloring?

Everyone is familiar with the reflections that can make the edge of the lens visible to the observer in the form of bright rings or myopia rings and can have a more or less negative effect on the aesthetics, depending on the lens strength. Previously accepted as unavoidable by opticians and spectacle wearers, shape.line edge coloring now offers a solution to this problem.

The starting point for the development of shape.line was the goal of achieving a perfect transition between the lens and frame. The lens should be "invisible", the conspicuousness of the myopia rings should be reduced by matching the colour and fashionable individualization should be made possible at the customer's request.

Through the experiences and suggestions of test customers, another important advantage became significant in the course of the work: absorbent edge coatings lead to sharper, clearer vision and a more intense perception of contrast. Especially at work, when driving at night or at the movies.

With Shape.line edge colouring, opticians can now not only offer their customers considerable added value, but their individual consulting services are also immediately recognizable with regard to an optimal design for the wearer.

Color portfolio for better vision and appearance

A number of good reasons to develop a portfolio of colors for aesthetic and functional edge coating. At opti, shape.line edge coloring will be presented in 15 colors, divided into the Splash Line, Classic Line and Cosmetic Line. Dark coatings make the light lens edge disappear and work perfectly with dark frames. They absorb the stray light that occurs at the edge of the lens and lead to clearer vision and a more intense perception of contrast, particularly at work or when driving at night. The "Splash Line" is colorful and individual, while the "Cosmetic Line" contains serious and calm-looking rim tints.

On the opti

At opti, you will have the opportunity to get an impression of this innovation for yourself: Hall 4 Stand C4.560. If you can't make it to Munich, you can find more information at www.shape-line-optic.de

Photos: zVg / Shape Engineering GmbH / fotoplan / Frank Reipen