MOVITRA Milano presents new acetate collection
The brand new 6-piece acetate collection includes three Re-Founders Limited Edition designs and three frames from the main line. The new, streamlined models are the result of intensive research and development to create an extremely functional and lightweight product that is even more streamlined and technically complex in its architecture than all previous acetate models. Whereby a new advanced feature is highlighted: a new titanium bridge.
"In our pursuit of excellence through innovation, we have gone even further this time and have actually revolutionized the acetate collection and created a completely new product architecture," says Giuseppe Pizzuto, creative director and co-founder of MOVITRA.
Limited edition models: AM 01 G, AM 02 F and AM 03 D
The AM 01 G (round), AM 02 F (square) and AM 03 D (classic) models have been designed as limited edition models with metal temples. Based on three classic frames from the MOVITRA collection (the Founders Collection), the new designs have been reworked to showcase the best product innovations of recent years, celebrating a new era of design innovation and technical achievement for the brand.
The features are highly technical and have been achieved through a careful process of advanced development by MOVITRA's experienced Italian production team. In addition to the introduction of the new titanium temple behind the lenses, the three-dimensional design of the temples widens the fit at the back of the frame, making the glasses extremely comfortable even for larger faces. This feature also gives the metal a structure similar to the ribs on the hood of a car. The hinge is equipped with an anti-loosening system consisting of a screw and a bolt that pull the hinge together, preventing it from coming loose.
The highest quality materials have been combined with performance in mind to achieve an optimal weight ratio between the front and temples. The temple is made of titanium, while the temples are made of stainless steel. Each of the three Limited Edition models will be produced in an edition of only 555 pieces. The unique serial number of each frame is printed on the inside of the temple.
New Releases: AC01, AC02, AC03
The three other models in the main line, AC01, AC02 and AC03, are constructed with complex technical features and offer seamless, lightweight acetate designs with exceptional functional properties, a state-of-the-art rotation system with a lightweight titanium bridge and a variety of tailored features for an excellent fit. The AC01 model, offered in black or army, is a rectangular shape whose bold, masculine aesthetic is enhanced by the flat top of the front. Model AC02 has a luxurious sophistication with a geometric shape and is available in understated black or whiskey, while AC03 is a statement pilot design with a touch of true uniqueness in black or brown.
All 3 models in this series feature custom-made bridge inserts and bolts, CNC-milled end pieces and a spring hinge box built into the temple. The typical MOVITRA hardware such as Torx screws, spring hinges and leather-covered plates at the top of the stirrup have also been integrated into the new designs.
MOVITRA eyewear is available from selected specialist retailers worldwide.
"Italy is not just the country of fashion and design. It is the land of ideas. Since the beginning of time. We have our own. We believe in it and build on it."
Filippo Pagliacci, President and co-founder of MOVITRA
