New sunglasses from Neubau Eyewear for an endlessly sustainable summer
Austrian eyewear brand Neubau Eyewear is presenting new sunglasses designs for summer 2023 under the collection theme "Surreal Heat". Known for its sustainable brand philosophy, the premium label's campaign takes place in a contradictory setting of ice and desert, in which winter and summer symbolically merge.
Bright colors such as cool pink, icy grey or reflective blue define the color palette of the collection made from sustainable materials.two statement shapes stand out from the monochrome world in this futuristic work of art from the campaign. Striking design and ultimate lightness characterize the FREDDY model made from plant-based acetate. QUINN impresses with its strong expression through feminine elements of a cateye shape, whose form has been worked out with geometric precision. Other highlight models such as ALENA, JOSI and RUPERT combine cool colors with soft shapes and create a unique balance in the collection.
Neubau Eyewear's "Surreal Heat" summer collection also focuses on resource-conserving and high-quality materials. Under the credo "Join the sustainable avant-garde", the use of plant-based acetate and other natural polymers preserves a deep connection to nature with minimal impact on the environment. In addition, all models are handcrafted in the CO2-neutral production facility (CO2-neutral with compensation) in the heart of Austria.
The FREDDY, QUINN, ALENA, JOSI and RUPERT models made from plant-based acetate will be available from June 2023 at a price of 350 euros. The EMMA, CHARLIE and FINN models made from plant-based naturalPX are available at a price of 230 euros.
About Neubau Eyewear
Under the guiding principle of "Sustainable Avantgarde", the Austrian brand Neubau Eyewear stands for excellent eyewear design in the premium segment based on a sustainable brand philosophy. Since its foundation in 2016, the label with attitude has combined aesthetic designs for sunglasses and optical glasses with the highest quality standards and dynamic technological innovation. The brand's idealism is reflected in the respectful treatment of nature and people through the use of bio-based materials and resource-conserving production "Handmade in Austria". Following the introduction of the innovative world first - the 100% bio-based material natural3D - Neubau Eyewear has been concentrating on the further development of progressive ideas for new standards in sustainability as an independent company since 2021.
