Eyewear by Rudy Project for NYYC American Magic

The collection, which is worn by the crew members and staff of American Magic, consists of two iconic models: Kelion and Overlap. Both are in the official American Magic team colors and were designed exclusively for American Magic, the famous American team that will compete against the best in the world in the prestigious Louis Vuitton America's Cup 2024 sailing event.

The Kelion, a premium goggle, was chosen for its advanced technical features that make it ideal for the extreme conditions of sailing. The model is equipped with innovative adjustment options that ensure maximum stability on the face even during the most demanding maneuvers. The large cylindrical lens offers comprehensive protection from the elements, while the use of Rilsan, a material based on castor oil, underlines the goggles' sustainability. In addition to the Kelion, Rudy Project also presents the Overlap model, which combines style and functionality and is designed for the crew's relaxing moments. These glasses have also been personalized in the team colors and offer an unmistakable look.

Not only glasses, but also helmets

The partnership between Rudy Project and American Magic goes back more than five years, during which Rudy Project has supported the team not only with technical goggles, but also with protective racing masks that have become essential in modern sailing. With the evolution of the discipline, where maneuvers are switched from arm to leg power, Rudy Project has equipped the entire American Magic team with high-quality helmets such as the Venger Reflective to make an additional statement in terms of safety. These helmets not only support the team's bike training, but are also used for two-wheeled rides in Barcelona to ensure safety and comfort.

"I am thrilled about this collaboration with American Magic, which is a perfect synthesis of our passion for sailing and our commitment to excellence," says Simone Barbazza, Marketing Director and co-owner of Rudy Project. "It has been an exciting journey to accompany this partnership over the years and I look forward to seeing the American team push their limits in such a prestigious and exciting competition."

Rudy Project continues to set the benchmark in innovation and performance, always with sustainability in mind. This new bespoke collection is a further step in consolidating the brand's presence in the world of sailing and equipping the champions of today and tomorrow. The collection is now available on the www.rudyproject.com website. The models on offer cost €230 for the Kelion and €125 for the Overlap.

About the New York Yacht Club American Magic

American Magic is building a high-performance sailing franchise in the United States with the dual goals of winning the America's Cup and elevating the sport of sailing in America to a higher level. Founded in 2017, New York Yacht Club American Magic brings together two highly successful racing programs in the U.S., Bella Mente Racing and Quantum Racing, with one of the most prestigious yacht clubs in the world. They are united in their determination to recapture the America's Cup, connect the American sailing base with the sport's premier event, and improve the quality of racing in the United States. For more information, visit AmericanMagic.com. Follow American Magic on Instagram @AmericanMagicTeam and on Meta @AmericanMagicTeam.

About Rudy Project

The Rudy Project collection is the result of almost 40 years of experience and a constant pursuit of excellence with the aim of improving the performance of athletes at every level. Since 1985, Rudy Project sunglasses, helmets and sports eyewear have combined cutting-edge technology and innovative design with Italian style, craftsmanship and attention to detail. Champions in cycling, triathlon, cross-country skiing and many other disciplines wear Rudy Project helmets and goggles during training and at the most important competitions. Thanks to feedback from athletes, Rudy Project develops products that improve the safety, comfort and performance of all athletes. Founded in 1985 in Treviso, Italy, Rudy Project has been a reference brand in the field of sports eyewear and a leading Made in Italy brand for almost 40 years. The company manufactures 100% of its eyewear in Veneto and its helmets are also designed in Italy. Rudy Project is represented in over 60 countries around the world and, with the second generation of entrepreneurs - Cristiano and Simone Barbazza - confirms its international orientation. Further information: www.rudyproject.com